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    OpenPayerNPI Medicare & MedicaidMemorial Medical Center Inc
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    Memorial Medical Center Inc — Billing Profile & Reimbursement Data

    NPI 1437179231 · Ashland, WI · Critical Access Hospital

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    Memorial Medical Center Inc is a critical access hospital provider located in Ashland, Wisconsin. This profile covers 0 Medicare and 217 Medicaid CPT/HCPCS procedure codes, with claims volume, average reimbursement, and total revenue by code, benchmarked against other providers billing the same services.

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    Provider details (source: NPPES NPI Registry)

    FieldValue
    Entity TypeOrganization
    OrganizationMemorial Medical Center Inc
    Address1615 Maple Ln
    CityAshland
    StateWI
    ZIP54806
    TaxonomyCritical Access Hospital
    NPI EnumeratedJuly 21, 2006

    Lifetime revenue by payer source (source: CMS Medicare & Medicaid claims data)

    Payer SourceTotal Paid
    Medicaid$22.6M
    Medicare$0

    Key Findings

    MEMORIAL MEDICAL CENTER INC is effectively a Medicaid-focused critical access hospital: it has no Medicare billing on file and reports $22.6M in lifetime Medicaid revenue, meaning Medicaid is the dominant and effectively sole publicly billed payer visible in these data. The provider’s NPI was enumerated on 2006-07-21 (~20 years ago), indicating an established operational tenure in the community.

    Revenue concentration is strong: the precomputed top three Medicaid codes (99213, 96361, 99284) account for 39.3% of the provider’s total Medicaid revenue, showing a reliance on a small set of services for a large share of Medicaid receipts. This concentration suggests that shifts in reimbursement or utilization for these codes could materially affect overall revenue.

    The code mix indicates a blended service-line footprint centered on emergency care, ambulatory office visits, and IV/infusion services. High-revenue ED E/M codes such as 99284 (17K claims, $2.2M revenue) and 99283/99285 also appear on the top list, alongside high-volume office E/M codes like 99213 (34.9K claims, $3.1M revenue) and infusion codes 96361 and 96365, which together signal active emergency department throughput plus substantial outpatient infusion/IV fluid administration.

    Infusion and procedural revenue is a notable specialty area: 96361 ($2.4M revenue, $418 avg paid/claim) and 96365 ($931.4K revenue, $202 avg paid/claim) are large contributors, and related codes such as 96366, 96360, 96367, and chemotherapy 96413 also appear on the list. This cluster implies a meaningful workload in IV fluids, infusions, and oncology/infusion-support services within the Medicaid population.

    Behavioral health services are a meaningful secondary service line: psychotherapy codes 90834 (13.2K claims, $767.6K revenue; 95th percentile) and 90832 (2.3K claims, $322.6K revenue; 91st percentile), plus group therapy 90853, indicate the hospital provides substantial mental health outpatient services to Medicaid patients. These codes’ state-level percentiles (90834 at the 95th percentile) point to above-typical behavioral health activity relative to peers.

    Competitive standing is mixed by code: 99213 ranks #43 of 1755 in-state (98th percentile) yet is described as "typical, unremarkable volume for this code," while ED code 99284 ranks #47 of 432 (89th percentile) and infusion code 96361 ranks #46 of 135 (66th percentile), both labeled "typical, unremarkable volume for this code." A few outpatient visit codes are higher outliers by label—99203 ranks #14 of 440 (97th percentile) and is noted as "notably above typical state volume for this code"—suggesting pockets where the provider exceeds regional norms.

    Operational implications for payers and network planners: the hospital’s top revenue drivers (office E/M 99213 and ED E/M 99284 plus infusion 96361) point to a facility that must support both urgent/emergent care workflows and infusion capacity for Medicaid patients. Given the 39.3% revenue concentration in these three codes, managing utilization and contracting around ED and infusion services will be strategic for payers negotiating with or managing care through this provider.

    Service-level reimbursement signals are visible in average paid-per-claim figures and rank percentiles: examples include 99213 ($90 avg paid/claim), 96361 ($418 avg paid/claim), and 99284 ($131 avg paid/claim). Those per-claim amounts, together with state ranking information and the provider’s critical access taxonomy, provide payers with concrete benchmarks for negotiating rates, assessing network adequacy, and forecasting Medicaid spend for similar rural acute-care settings.

    Medicaid: Total Revenue Breakdown by CPT/HCPCS Code

    Medicaid revenue breakdown by year and by CPT/HCPCS procedure code, including monthly billing trends and the top codes driving revenue.

    View: By Year1 / 3

    Medicaid: Complete Services Breakdown

    Every CPT/HCPCS code this provider has billed to Medicaid, with claims volume, average payment, and total revenue.

    217 rows

    CPT/HCPCS CodeDescriptionClaimsAvg PaidRevenue
    99213The provider sees an established patient for an office visit or other outpatient visit involving evaluation and management. The visit involves a low level of medical decision making, and/or the…34,930$90$3.1M
    96361The provider administers intravenous, or IV, fluids with electrolytes through an already established intravenous route for each additional hour to treat more severe dehydration.5,660$420$2.4M
    99284The provider sees a patient for an emergency department visit involving evaluation and management (E/M). The visit involves a moderate level of medical decision making.17,040$130$2.2M
    99283The provider sees a patient for an emergency department visit involving evaluation and management (E/M). The visit involves a low level of medical decision making.12,690$140$1.8M
    99285The provider sees a patient for an emergency department visit involving evaluation and management (E/M). The visit involves a high level of medical decision making.9,240$150$1.4M
    99212The provider sees an established patient for an office visit or other outpatient visit involving evaluation and management. The visit involves a straightforward level of medical decision making,…11,260$110$1.3M
    99214The provider sees an established patient for an office visit or other outpatient visit involving evaluation and management. The visit involves a moderate level of medical decision making, and/or the…15,780$60$947K
    96365The provider administers the initial intravenous infusion of a medication or other substance for a period up to one hour to prevent, treat, or diagnose a condition or disease.4,610$200$931.4K
    90834In this service, the provider performs psychotherapy, a series of techniques for treating the psychiatric disorders of the patient. The treatment session with the patient typically lasts for anywhere…13,230$60$767.6K
    74177The provider performs computed tomography of the abdomen and pelvis with contrast material to diagnose the cause of abdominal or pelvic pain or other abnormalities of the internal organs.2,220$250$544.1K

    Showing 1–10 of 217

    • More pages

    Medicaid: Competitive Analysis & Benchmarks

    How this provider's Medicaid billing volume and revenue compare to other Wisconsin providers billing the same CPT/HCPCS codes.

    Full comparison — all codes billed, vs. Wisconsin median

    217 rows

    CPT/HCPCS CodeDescriptionRankProvider CountMedian ClaimsAvg PaidAverage Revenue
    96361The provider administers intravenous, or IV, fluids with electrolytes through an already established intravenous route for each additional hour to treat more severe dehydration.461403,200$160$1.1M
    99283The provider sees a patient for an emergency department visit involving evaluation and management (E/M). The visit involves a low level of medical decision making.713601,550$70$614.4K
    99284The provider sees a patient for an emergency department visit involving evaluation and management (E/M). The visit involves a moderate level of medical decision making.47430760$60$484.6K
    99282The provider sees a patient for an emergency department visit involving evaluation and management (E/M). The visit involves a straightforward level of medical decision making.781901,790$90$390.9K
    41899Use this code to report a procedure on the teeth and adjoining alveolar structures for which there is no specific code available.1640150$530$381.9K
    96365The provider administers the initial intravenous infusion of a medication or other substance for a period up to one hour to prevent, treat, or diagnose a condition or disease.351402,200$90$358.4K
    99285The provider sees a patient for an emergency department visit involving evaluation and management (E/M). The visit involves a high level of medical decision making.453301,350$60$338K
    U0003Infectious agent detection by nucleic acid (dna or rna); severe acute respiratory syndrome coronavirus 2 (sars-cov-2) (coronavirus disease [covid-19]), amplified probe technique, making use of high…29170720$70$272.7K
    80053The lab analyst performs a comprehensive metabolic panel, or CMP test in which he measures the blood level of 14 chemicals the code descriptor lists for the panel.612603,590$20$232.2K
    80307The lab analyst performs presumptive drug test(s) via instrumented chemistry analyzers to screen for any number of drug classes on a single date.106190620$40$226.6K

    Showing 1–10 of 217

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    Related Providers

    Other providers that share a Tax Identification Number (TIN) with Memorial Medical Center Inc, ranked by combined Medicare and Medicaid revenue.

    ProviderStateTaxonomyMedicare RevenueMedicaid Revenue
    Medical Services, IncWICritical Access Hospital$0$14.7M
    Jesalyn TateKSMOHS-Micrographic Surgery Physician$121.2K$0
    Kenneth DornfeldMNRadiation Oncology Physician$101.2K$0
    Dimitrios GiannakidisTNNeurology Physician$78.8K$0
    Scott MikesellMNInterventional Cardiology Physician$71.3K$0
    Mihailo LalichWIMedical Oncology Physician$59K$0
    Wangcai GaoMNNeurology Physician$22.7K$0
    Michelle RileyAZFamily Nurse Practitioner$20.7K$0
    Nicholas MillerWIAnesthesiology Physician$12.3K$0
    Thomas D'innocenzoWICertified Registered Nurse Anesthetist$10.1K$0

    Nearby Providers

    Other providers in the same ZIP code as Memorial Medical Center Inc, ranked by combined Medicare and Medicaid revenue.

    ProviderStateTaxonomyMedicare RevenueMedicaid Revenue
    County Of AshlandWIPublic Health or Welfare Agency$9.1K$7.5M
    Avanti Home Health Services, LLCWIHome Health Agency$0$3.3M
    City Of AshlandWILand Ambulance$286K$418.3K
    Andrew MatheusWIFamily Medicine Physician$60.4K$160.4K
    Kim OgleWIInternal Medicine Physician$211.8K$0
    Walgreen CoWIPharmacy$131.8K$50.7K
    Brianne SableWIPhysician Assistant$121.5K$0
    Matthew HorningWIFamily Medicine Physician$88K$0
    Katie SmithWIPhysical Therapist$64.1K$0
    Stephen SmalleyWICardiovascular Disease Physician$63.1K$0

    Frequently Asked Questions

    References

    1. 1.Medicare Physician & Other Practitioner by Provider and Service. CMS.gov.Provider-level Medicare Part B utilization and payment data.
    2. 2.NPPES NPI Registry. CMS.gov.National Provider Identifier registry used for provider enumeration and taxonomy metadata.

    Trek Health ingests and normalizes Transparency in Coverage data and payer policy updates to give provider organizations a clear view of how commercial reimbursement behaves across markets, payers, and services. Our platform transforms raw payer disclosures into structured intelligence that supports contract evaluation, payer negotiations, and service line strategy. By combining market benchmarks with ongoing policy visibility, Trek helps teams identify variability, risk, and opportunity in commercial reimbursement. The result is faster insight, stronger negotiating positions, and more informed financial decisions.

    Medicaid Revenue by Year vs. Wisconsin Providers
    7 of 7 years billed far more than typical (above p95)
    p5–p95 (all providers)p25–p75MedianThis providerOutlier
    Claims Volume vs. Wisconsin Distribution
    Memorial Medical Center Inc — 5 of 25 codes billed far more than typical (above p95)
    p5–p95 (all providers)p25–p75MedianThis providerOutlier
    Rank Distribution — Wisconsin