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    OpenPayerNPI Medicare & MedicaidThe Guidance Center, Inc
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    The Guidance Center, Inc — Billing Profile & Reimbursement Data

    NPI 1841262839 · Leavenworth, KS · Mental Health Counselor

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    The Guidance Center, Inc is a mental health counselor provider located in Leavenworth, Kansas. This profile covers 0 Medicare and 31 Medicaid CPT/HCPCS procedure codes, with claims volume, average reimbursement, and total revenue by code, benchmarked against other providers billing the same services.

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    Provider details (source: NPPES NPI Registry)

    FieldValue
    Entity TypeOrganization
    OrganizationThe Guidance Center, Inc
    Address500 Limit St
    CityLeavenworth
    StateKS
    ZIP66048
    TaxonomyMental Health Counselor
    NPI EnumeratedFebruary 3, 2006

    Lifetime revenue by payer source (source: CMS Medicare & Medicaid claims data)

    Payer SourceTotal Paid
    Medicaid$22.7M
    Medicare$0

    Key Findings

    This provider is effectively a Medicaid-focused behavioral health organization: Total Medicare revenue is none (no Medicare billing on file) while lifetime Medicaid revenue is $22.7M, indicating near-exclusive dependence on Medicaid as the payer of record. The absence of Medicare billing means analyses of Medicare-based market positioning or dual-eligible mixes are not applicable for this entity.

    Revenue is highly concentrated in a small set of service codes: the precomputed top three Medicaid codes account for 81.9% of the provider's total Medicaid revenue, driven by H0036 ($9.6M, 42.5%), H2017 ($7.9M, 34.9%), and T1019 ($1M, 4.5%). This concentration implies the provider’s financial performance is closely tied to the reimbursement and utilization trends for those specific community- and home-based behavioral health services.

    The code mix points to an operational model centered on community-based behavioral health and rehabilitation delivered in short units: H0036 (82.5K claims, community psychiatric supportive treatment, per 15 minutes) and H2017 (95.6K claims, psychosocial rehabilitation services, per 15 minutes) dominate claim volume, while T1019 (42.3K claims, personal care services, per 15 minutes) indicates integration of personal care into treatment plans. High counts of 15-minute units suggest a service delivery model built around frequent, billed-unit encounters rather than episodic inpatient care.

    State competitive standing is mixed but includes clear strengths: the provider ranks #2 of 63 for H2017 (98th percentile; notably above typical state volume), marking it as a leading statewide provider of psychosocial rehabilitation, while H0036 ranks #13 of 63 (81th percentile; typical, unremarkable volume) indicating more typical statewide presence for community psychiatric supportive treatment. T1019 ranks #19 of 55 (67th percentile; typical, unremarkable volume), so the provider is not uniformly dominant across all its top codes.

    The provider also shows above-typical statewide volume in several other Medicaid services that broaden its clinical footprint: 90837 (10.4K claims, $969.7K revenue) ranks #18 of 731 (98th percentile; notably above typical state volume), and T1017 (51K claims, $867.3K revenue) ranks #17 of 218 (93th percentile; notably above typical state volume), indicating significant delivery of long psychotherapy sessions and targeted case management in addition to rehabilitation units. These elevated ranks suggest the organization provides both intensive psychotherapy and coordinated case management at scale.

    There are pockets of specialty dominance in narrow program areas: T2038 (2.8K claims, $116.2K revenue) ranks #1 of 8 (100th percentile; notably above typical state volume), which indicates the provider plays a leading role in community transition waiver services within the state. That #1 rank is a strong indicator of niche market leadership for that specific waiver-based service line.

    Unit-level reimbursement is relatively low for the largest volume codes, requiring high throughput to generate revenue: H0036 averages $117 paid/claim, H2017 averages $83 paid/claim, and T1019 averages $24 paid/claim. Coupled with the extremely high claim counts (e.g., 95.6K for H2017 and 82.5K for H0036), this pattern reflects a high-volume, time-unit-based billing model where financial scale is driven by frequent short-duration encounters.

    The provider is an established entity with long tenure: NPI enumerated 2006-02-03 (~20 years ago), and the combination of sustained high claim volumes and $22.7M in lifetime Medicaid revenue suggests an entrenched community behavioral health operation rather than a recent entrant. Long-standing enrollment plus concentrated service lines should be considered when assessing network negotiations, capacity, or policy impact on its primary Medicaid service mix.

    Medicaid: Total Revenue Breakdown by CPT/HCPCS Code

    Medicaid revenue breakdown by year and by CPT/HCPCS procedure code, including monthly billing trends and the top codes driving revenue.

    View: By Year1 / 3

    Medicaid: Complete Services Breakdown

    Every CPT/HCPCS code this provider has billed to Medicaid, with claims volume, average payment, and total revenue.

    31 rows

    CPT/HCPCS CodeDescriptionClaimsAvg PaidRevenue
    H0036Community psychiatric supportive treatment, face-to-face, per 15 minutes82,470$120$9.6M
    H2017Psychosocial rehabilitation services, per 15 minutes95,590$80$7.9M
    T1019Personal care services, per 15 minutes, not for an inpatient or resident of a hospital, nursing facility, icf/mr or imd, part of the individualized plan of treatment (code may not be used to identify…42,320$20$1M
    90837In this service, the provider performs psychotherapy, a series of technique for treating the psychiatric disorders of the patient. The treatment session typically lasts for a minimum of 53 minutes or…10,430$90$969.7K
    T1017Targeted case management, each 15 minutes51,020$20$867.3K
    S5150Unskilled respite care, not hospice; per 15 minutes3,040$170$516.5K
    H2021Community-based wrap-around services, per 15 minutes8,730$50$418.8K
    99213The provider sees an established patient for an office visit or other outpatient visit involving evaluation and management. The visit involves a low level of medical decision making, and/or the…7,100$30$198.7K
    S5110Home care training, family; per 15 minutes6,810$30$190.7K
    99214The provider sees an established patient for an office visit or other outpatient visit involving evaluation and management. The visit involves a moderate level of medical decision making, and/or the…4,660$40$181.7K

    Showing 1–10 of 31

    Medicaid: Competitive Analysis & Benchmarks

    How this provider's Medicaid billing volume and revenue compare to other Kansas providers billing the same CPT/HCPCS codes.

    Full comparison — all codes billed, vs. Kansas median

    31 rows

    CPT/HCPCS CodeDescriptionRankProvider CountMedian ClaimsAvg PaidAverage Revenue
    T1019Personal care services, per 15 minutes, not for an inpatient or resident of a hospital, nursing facility, icf/mr or imd, part of the individualized plan of treatment (code may not be used to identify…196021,510$90$8.5M
    H0036Community psychiatric supportive treatment, face-to-face, per 15 minutes136035,080$100$4.1M
    H2017Psychosocial rehabilitation services, per 15 minutes26012,570$60$1.5M
    H2011Crisis intervention service, per 15 minutes28501,840$270$1.1M
    S5150Unskilled respite care, not hospice; per 15 minutes11203,040$150$827.4K
    T1017Targeted case management, each 15 minutes172205,390$40$599.4K
    H2021Community-based wrap-around services, per 15 minutes11303,140$60$441K
    99213The provider sees an established patient for an office visit or other outpatient visit involving evaluation and management. The visit involves a low level of medical decision making, and/or the…1221,050560$80$266.8K
    H0038Self‑help/peer services, per 15 minutes55602,130$50$223.2K
    A0100Non-emergency transportation; taxi13301,100$40$198.2K

    Showing 1–10 of 31

    Related Providers

    Other providers that share a Tax Identification Number (TIN) with The Guidance Center, Inc, ranked by combined Medicare and Medicaid revenue.

    ProviderStateTaxonomyMedicare RevenueMedicaid Revenue
    The Guidance Center, IncKSCommunity/Behavioral Health Agency$0$11.9M

    Nearby Providers

    Other providers in the same ZIP code as The Guidance Center, Inc, ranked by combined Medicare and Medicaid revenue.

    ProviderStateTaxonomyMedicare RevenueMedicaid Revenue
    Riverside Resources, Inc.KSIntellectual and/or Developmental Disabilities Community Based Residential Treatment Facility$0$9.8M
    Va Eastern Kansas Health Care SystemKSEmergency Medicine Physician$0$7M
    Robinson KiserKSPediatric Dentistry$0$1.9M
    County Of LeavenworthKSAmbulance$684.3K$1.1M
    Robinson T Kiser Dmd LLCKSPediatric Dentistry$0$1.7M
    Vernon MillsKSPediatrics Physician$0$1.2M
    Emergent Care Plus Of Overland Park, LLCKSUrgent Care Clinic/Center$0$1.1M
    Prime Healthcare Services - Saint John Leavenworth, LLCKSGeneral Acute Care Hospital$0$855.8K
    Norris And Kelly, P.A.KSOptometrist$0$831.7K
    Debra HeidgenKSPediatrics Physician$0$818.9K

    Frequently Asked Questions

    References

    1. 1.Medicare Physician & Other Practitioner by Provider and Service. CMS.gov.Provider-level Medicare Part B utilization and payment data.
    2. 2.NPPES NPI Registry. CMS.gov.National Provider Identifier registry used for provider enumeration and taxonomy metadata.

    Trek Health ingests and normalizes Transparency in Coverage data and payer policy updates to give provider organizations a clear view of how commercial reimbursement behaves across markets, payers, and services. Our platform transforms raw payer disclosures into structured intelligence that supports contract evaluation, payer negotiations, and service line strategy. By combining market benchmarks with ongoing policy visibility, Trek helps teams identify variability, risk, and opportunity in commercial reimbursement. The result is faster insight, stronger negotiating positions, and more informed financial decisions.

    Medicaid Revenue by Year vs. Kansas Providers
    5 of 7 years billed far more than typical (above p95)
    p5–p95 (all providers)p25–p75MedianThis providerOutlier
    Claims Volume vs. Kansas Distribution
    The Guidance Center, Inc — 3 of 25 codes billed far more than typical (above p95)
    p5–p95 (all providers)p25–p75MedianThis providerOutlier
    Rank Distribution — Kansas