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    OpenPayerNPI Medicare & MedicaidWilliam Conway
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    William Conway — Billing Profile & Reimbursement Data

    NPI 1962626390 · Santa Barbara, CA · Surgical Oncology Physician

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    William Conway is a surgical oncology physician provider located in Santa Barbara, California. This profile covers 10 Medicare and 0 Medicaid CPT/HCPCS procedure codes, with claims volume, average reimbursement, and total revenue by code, benchmarked against other providers billing the same services.

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    Provider details (source: NPPES NPI Registry)

    FieldValue
    Entity TypeIndividual
    OrganizationWilliam Conway
    Address540 W Pueblo St
    CitySanta Barbara
    StateCA
    ZIP93105
    TaxonomySurgical Oncology Physician
    NPI EnumeratedApril 13, 2007

    Lifetime revenue by payer source (source: CMS Medicare & Medicaid claims data)

    Payer SourceTotal Paid
    Medicare$38.1K
    Medicaid$0

    Medicare: Total Revenue Breakdown by CPT/HCPCS Code

    Medicare revenue breakdown by CPT/HCPCS procedure code.

    View: Bar Chart1 / 2

    Medicare: Complete Services Breakdown

    The CPT/HCPCS codes generating the most Medicare revenue for this provider.

    10 rows

    CPT/HCPCS CodeDescriptionClaimsAvg PaidRevenue
    99221The provider sees a patient for an initial hospital inpatient or observation care visit involving evaluation and management (E/M). The visit involves a straightforward or low level of medical…120$70$7.9K
    99231The provider sees a patient for a subsequent hospital inpatient or observation care visit involving evaluation and management (E/M). The visit involves a straightforward or low level of medical…160$40$6.4K
    47562The provider removes the gallbladder through a laparoscope, a tubular instrument with a light source and camera inserted through the abdominal wall, to treat gallbladder disease.10$510$6.2K
    47420In this procedure, the provider identifies and incises the common bile duct. He may examine the structure, remove a stone, or place a tube in the duct to encourage drainage of fluid.10$540$5.9K
    12034This CPT® code is used for the intermediate repair of wounds to the scalp, axillae, trunk and/or extremities (excluding hands and feet) that are 7.6 to 12.5 cm in size.10$270$3.8K
    99222The provider sees a patient for an initial hospital inpatient or observation care visit involving evaluation and management (E/M). The visit involves a moderate level of medical decision making or…20$110$1.8K
    11603The provider excises a cancerous (malignant) lesion, including margins, of 2.1 to 3.0 cm in diameter, from the skin of the trunk, arms, or legs.10$120$1.7K
    99203The provider sees a new patient for an office visit or other outpatient visit involving evaluation and management. The visit involves a low level of medical decision making, and/or the provider…20$90$1.6K
    99238The provider sees a patient for hospital inpatient or observation discharge day management, involving evaluation and management (E/M). The provider spends 30 minutes or less on the service on the…20$70$1.5K
    99212The provider sees an established patient for an office visit or other outpatient visit involving evaluation and management. The visit involves a straightforward level of medical decision making,…30$50$1.3K

    Medicare: Competitive Analysis & Benchmarks

    How this provider's Medicare billing volume and revenue compare to other providers nationally and within its state, across 10 CPT/HCPCS codes.

    View: State1 / 2

    Full comparison — all codes billed, vs. state median

    10 rows

    CPT/HCPCS CodeRankProvider CountMedian ClaimsAvg PaidAverage Revenue
    4756213719020$540$9.2K
    4742011010$540$5.9K
    992225,2207,35030$110$5K
    992039,01112,74030$80$4.6K
    12034285020$200$4K
    1160325933020$130$3.7K
    992312302,58040$40$3.6K
    992124,4477,97030$40$3.4K
    992381,3582,43030$70$3.2K
    992211999020$70$1.9K

    Related Providers

    Other providers that share a Tax Identification Number (TIN) with William Conway, ranked by combined Medicare and Medicaid revenue.

    ProviderStateTaxonomyMedicare RevenueMedicaid Revenue
    Stephen CouvillionCARetina Specialist (Ophthalmology) Physician$6.4M$0
    Alessandro CastellarinCARetina Specialist (Ophthalmology) Physician$5.4M$0
    William PaceCANuclear Medicine Physician$4.1M$0
    Dante PieramiciCARetina Specialist (Ophthalmology) Physician$3.7M$0
    Daniel GreenwaldCAMedical Oncology Physician$3.5M$0
    Ma'an NasirCARetina Specialist (Ophthalmology) Physician$3M$0
    Julian DavisCAHematology & Oncology Physician$2.7M$0
    David CarlsonCANuclear Medicine Physician$2.6M$0
    Mukul GuptaCAMedical Oncology Physician$2.3M$0
    Gregg NewmanCAHematology & Oncology Physician$2M$0

    Nearby Providers

    Other providers in the same ZIP code as William Conway, ranked by combined Medicare and Medicaid revenue.

    ProviderStateTaxonomyMedicare RevenueMedicaid Revenue
    Hillside House, Inc.CAIntellectual and/or Developmental Disabilities Residential Treatment Facility$0$35.6M
    Sansum ClinicCAMulti-Specialty Clinic/Center$0$24.4M
    Santa Barbara Outpatient Surgery Centers LLCCAAmbulatory Surgical Clinic/Center$3M$0
    Cold Springs Medical Surgical Group LLCCAAmbulatory Surgical Clinic/Center$633.1K$1.6M
    Sansum ClinicCAAmbulatory Surgical Clinic/Center$1.4M$699.5K
    Justin VoogCARadiation Oncology Physician$1.6M$0
    Coastal Surgery Center PartnersCAAmbulatory Surgical Clinic/Center$935.2K$544.3K
    Mark BurnettCAMOHS-Micrographic Surgery Physician$1.4M$0
    Wonsuk SuhCARadiation Oncology Physician$1.3M$0
    Gold Coast Surgery CenterCAAmbulatory Surgical Clinic/Center$1.2M$6.5K

    Frequently Asked Questions

    References

    1. 1.Medicare Physician & Other Practitioner by Provider and Service. CMS.gov.Provider-level Medicare Part B utilization and payment data.
    2. 2.NPPES NPI Registry. CMS.gov.National Provider Identifier registry used for provider enumeration and taxonomy metadata.

    Trek Health ingests and normalizes Transparency in Coverage data and payer policy updates to give provider organizations a clear view of how commercial reimbursement behaves across markets, payers, and services. Our platform transforms raw payer disclosures into structured intelligence that supports contract evaluation, payer negotiations, and service line strategy. By combining market benchmarks with ongoing policy visibility, Trek helps teams identify variability, risk, and opportunity in commercial reimbursement. The result is faster insight, stronger negotiating positions, and more informed financial decisions.

    Medicare Revenue by CPT/HCPCS Code
    Claims Volume vs. California Distribution
    William Conway — 1 of 10 codes billed far more than typical (above p95)
    p5–p95 (all providers)p25–p75MedianThis providerOutlier
    Rank Distribution — California