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    OpenPayerNPI Medicare & MedicaidLooking Up Counseling
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    Looking Up Counseling — Billing Profile & Reimbursement Data

    NPI 1265986772 · Madill, OK · Mental Health Counselor

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    Looking Up Counseling is a mental health counselor provider located in Madill, Oklahoma. This profile covers 0 Medicare and 10 Medicaid CPT/HCPCS procedure codes, with claims volume, average reimbursement, and total revenue by code, benchmarked against other providers billing the same services.

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    Provider details (source: NPPES NPI Registry)

    FieldValue
    Entity TypeOrganization
    OrganizationLooking Up Counseling
    Address203 E Main St
    CityMadill
    StateOK
    ZIP73446
    TaxonomyMental Health Counselor
    NPI EnumeratedAugust 12, 2016

    Lifetime revenue by payer source (source: CMS Medicare & Medicaid claims data)

    Payer SourceTotal Paid
    Medicaid$1.9M
    Medicare$0

    Medicaid: Total Revenue Breakdown by CPT/HCPCS Code

    Medicaid revenue breakdown by year and by CPT/HCPCS procedure code, including monthly billing trends and the top codes driving revenue.

    View: By Year1 / 3

    Medicaid: Complete Services Breakdown

    Every CPT/HCPCS code this provider has billed to Medicaid, with claims volume, average payment, and total revenue.

    10 rows

    CPT/HCPCS CodeDescriptionClaimsAvg PaidRevenue
    H0004Behavioral health counseling and therapy, per 15 minutes26,000$60$1.6M
    T1017Targeted case management, each 15 minutes1,570$110$166.8K
    H0032Mental health service plan development by non-physician540$70$38K
    96131The provider, physician or other qualified healthcare professional, administers standardized psychological tests to a patient, interprets the results, establishes a treatment plan, and prepares a…180$180$33.1K
    96137Psychological or neuropsychological test administration and scoring by physician or other qualified health care professional, two or more tests, any method; each additional 30 minutes (List…160$200$31.4K
    H0031Mental health assessment, by non-physician170$100$17.5K
    96130The provider, physician or other qualified healthcare professional, administers standardized psychological tests to a patient, interprets the results, establishes a treatment plan, and prepares a…180$80$14.4K
    96136The provider, a physician or other qualified healthcare professional, administers two or more psychological or neuropsychological tests and scores them. Report this code for the first 30 minutes of…160$30$4.8K
    H0002Behavioral health screening to determine eligibility for admission to treatment program160$20$3.8K
    90887In this service, the provider interprets or explains the results of psychiatric exams, medical exams, other procedures, or information about the patient’s care to the patient’s family members or…50$60$2.5K

    Medicaid: Competitive Analysis & Benchmarks

    How this provider's Medicaid billing volume and revenue compare to other Oklahoma providers billing the same CPT/HCPCS codes.

    Full comparison — all codes billed, vs. Oklahoma median

    10 rows

    CPT/HCPCS CodeDescriptionRankProvider CountMedian ClaimsAvg PaidAverage Revenue
    H0004Behavioral health counseling and therapy, per 15 minutes1276206,640$70$1.2M
    96131The provider, physician or other qualified healthcare professional, administers standardized psychological tests to a patient, interprets the results, establishes a treatment plan, and prepares a…2240330$180$107.1K
    T1017Targeted case management, each 15 minutes108280930$30$88.4K
    96137Psychological or neuropsychological test administration and scoring by physician or other qualified health care professional, two or more tests, any method; each additional 30 minutes (List…2140190$110$55.2K
    96130The provider, physician or other qualified healthcare professional, administers standardized psychological tests to a patient, interprets the results, establishes a treatment plan, and prepares a…2040170$100$44.5K
    H0032Mental health service plan development by non-physician4837080$60$21.2K
    H0031Mental health assessment, by non-physician5328050$90$17.5K
    96136The provider, a physician or other qualified healthcare professional, administers two or more psychological or neuropsychological tests and scores them. Report this code for the first 30 minutes of…2040150$40$16.9K
    H0002Behavioral health screening to determine eligibility for admission to treatment program3815060$20$5.9K
    90887In this service, the provider interprets or explains the results of psychiatric exams, medical exams, other procedures, or information about the patient’s care to the patient’s family members or…41040$70$4.1K

    Nearby Providers

    Other providers in the same ZIP code as Looking Up Counseling, ranked by combined Medicare and Medicaid revenue.

    ProviderStateTaxonomyMedicare RevenueMedicaid Revenue
    Marshall County Hma LLCOKRural Health Clinic/Center$0$4.3M
    Marshall County Hma, LLCOKCritical Access Hospital$0$3M
    TexomacareOKFamily Medicine Physician$0$2.3M
    Southeastern Oklahoma Family Services, Inc.OKCommunity/Behavioral Health Agency$0$1.9M
    Marshall County Ems DistrictOKLand Ambulance$382.2K$802.8K
    Shannon Goodwin ChambersOKFamily Medicine Physician$215.4K$0
    Darin GoldsmithOKPhysical Therapist$109.9K$0

    Frequently Asked Questions

    References

    1. 1.Medicare Physician & Other Practitioner by Provider and Service. CMS.gov.Provider-level Medicare Part B utilization and payment data.
    2. 2.NPPES NPI Registry. CMS.gov.National Provider Identifier registry used for provider enumeration and taxonomy metadata.

    Trek Health ingests and normalizes Transparency in Coverage data and payer policy updates to give provider organizations a clear view of how commercial reimbursement behaves across markets, payers, and services. Our platform transforms raw payer disclosures into structured intelligence that supports contract evaluation, payer negotiations, and service line strategy. By combining market benchmarks with ongoing policy visibility, Trek helps teams identify variability, risk, and opportunity in commercial reimbursement. The result is faster insight, stronger negotiating positions, and more informed financial decisions.

    Medicaid Revenue by Year vs. Oklahoma Providers
    0 of 7 years billed far more than typical (above p95)
    p5–p95 (all providers)p25–p75MedianThis providerOutlier
    Claims Volume vs. Oklahoma Distribution
    Looking Up Counseling — 0 of 10 codes billed far more than typical (above p95)
    p5–p95 (all providers)p25–p75MedianThis providerOutlier
    Rank Distribution — Oklahoma