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    OpenPayerNPI Medicare & MedicaidPurfoods, LLC
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    Purfoods, LLC — Billing Profile & Reimbursement Data

    NPI 1093834020 · Ankeny, IA · Home Delivered Meals

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    Purfoods, LLC is a home delivered meals provider located in Ankeny, Iowa. This profile covers 0 Medicare and 17 Medicaid CPT/HCPCS procedure codes, with claims volume, average reimbursement, and total revenue by code, benchmarked against other providers billing the same services.

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    Provider details (source: NPPES NPI Registry)

    FieldValue
    Entity TypeOrganization
    OrganizationPurfoods, LLC
    Address3210 Se Corporate Woods Dr
    CityAnkeny
    StateIA
    ZIP50021
    TaxonomyHome Delivered Meals
    NPI EnumeratedMarch 29, 2007

    Lifetime revenue by payer source (source: CMS Medicare & Medicaid claims data)

    Payer SourceTotal Paid
    Medicaid$902.3M
    Medicare$0

    Key Findings

    PURFOODS, LLC is effectively a Medicaid-focused meal-delivery operator: it reports no Medicare billing on file and $902.3M in lifetime Medicaid revenue, indicating the organization’s commercial scale is driven almost entirely by Medicaid-funded services. The NPI was enumerated on 2007-03-29 (~19 years ago), confirming long tenure in the program and likely entrenched operational capacity in-home nutrition services.

    Revenue is extremely concentrated in a single service line: S5170 (Home delivered meals, including preparation; per meal) accounts for $840.9M in revenue and 93.2% of this provider's total Medicaid revenue. The platform’s precomputed top-3 share — the top 3 Medicaid codes account for 99.2% of this provider's total Medicaid revenue — underscores that most of the business rests on per-meal deliveries reimbursed under S5170 and closely related meal codes.

    Operational scale is evident from the S5170 utilization profile: 49.5M claims at an average paid/claim of $17 point to a high-volume, per-meal delivery model rather than episodic clinical services. This mix suggests a logistics- and operations-heavy business with significant recurring unit volume and per-meal reimbursement economics as the core revenue driver.

    Competitive standing for the core meal code is dominant in-state: S5170 ranks #1 of 63 providers in-state (100th percentile; extreme outlier, far above typical state volume for this code), which positions PURFOODS as the statewide market leader for Medicaid-funded home-delivered meals. Several other high-line items (W1760, S9977, 1220Z, etc.) also show the provider as #1 of 1 in-state, indicating it is the sole or primary filer for many ancillary codes in its market footprint.

    The secondary Medicaid codes are far smaller contributors but reflect adjacent service offerings: S9977 (Meals, per diem, not otherwise specified) generates $3.9M (0.4% of total) and S9470 (Nutritional counseling, dietitian visit) generates $1.1M (0.1% of total). These add modest clinical and per-diem meal variants to the core home-delivered meals business, implying the provider supplies both meal delivery and some nutrition counseling or specialty meal services.

    Many listed Medicaid codes have minimal revenue or $0 paid despite recorded claims (for example, 99199 shows 14.3K claims with $0 avg paid/claim and $0 revenue, and H2032 shows 2K claims with $0 revenue), which may reflect administrative reporting, reimbursed-in-kind arrangements, or state-specific billing artifacts rather than material revenue lines. Analysts should treat those line items as non-material to the provider’s revenue base given their negligible dollar impact relative to the $902.3M total.

    The extreme dependence on S5170 creates a concentration risk: given that S5170 alone represents $840.9M and 93.2% of Medicaid revenue, policy, rate, or procurement changes affecting home-delivered meal reimbursements would disproportionately affect PURFOODS’ financials. Strategic or operational shifts that diversify services beyond per-meal billing could materially alter revenue stability, while the current profile signals a highly specialized single-service operational model.

    While PURFOODS leads statewide on several codes, not all code rankings convey broad peer comparison: codes that rank #1 of 1 providers in-state (e.g., W1760, 1220Z, W1764) indicate there are few or no state peers filing those codes, limiting competitive benchmarking for those services. Conversely, S5170’s ranking against 63 providers and its characterization as an "extreme outlier" provide strong evidence of market dominance for the provider’s core offering within Iowa.

    Medicaid: Total Revenue Breakdown by CPT/HCPCS Code

    Medicaid revenue breakdown by year and by CPT/HCPCS procedure code, including monthly billing trends and the top codes driving revenue.

    View: By Year1 / 3

    Medicaid: Complete Services Breakdown

    Every CPT/HCPCS code this provider has billed to Medicaid, with claims volume, average payment, and total revenue.

    17 rows

    CPT/HCPCS CodeDescriptionClaimsAvg PaidRevenue
    S5170Home delivered meals, including preparation; per meal49,463,890$20$840.9M
    W1760N/A784,020$60$50.2M
    S9977Meals, per diem, not otherwise specified103,120$40$3.9M
    1220ZN/A309,040$10$2.8M
    W1764N/A23,930$60$1.5M
    1218ZN/A272,320$10$1.4M
    S9470Nutritional counseling, dietitian visit25,040$50$1.1M
    W1759N/A3,950$60$217.5K
    S9434Modified solid food supplements for inborn errors of metabolism1,780$100$183.1K
    T4529Pediatric sized disposable incontinence product, brief/diaper, small/medium size, each2,140$40$94.1K

    Showing 1–10 of 17

    Medicaid: Competitive Analysis & Benchmarks

    How this provider's Medicaid billing volume and revenue compare to other Iowa providers billing the same CPT/HCPCS codes.

    Full comparison — all codes billed, vs. Iowa median

    17 rows

    CPT/HCPCS CodeDescriptionRankProvider CountMedian ClaimsAvg PaidAverage Revenue
    W1760N/A110784,020$60$50.1M
    S5170Home delivered meals, including preparation; per meal1601,150$20$14M
    S9977Meals, per diem, not otherwise specified110103,120$40$3.9M
    1220ZN/A110309,040$10$2.9M
    W1764N/A11023,930$60$1.5M
    1218ZN/A110272,320$10$1.4M
    S9470Nutritional counseling, dietitian visit11012,570$40$564.3K
    W1759N/A1103,950$60$217.8K
    S9434Modified solid food supplements for inborn errors of metabolism1101,780$100$183.2K
    T4529Pediatric sized disposable incontinence product, brief/diaper, small/medium size, each1102,140$40$95.1K

    Showing 1–10 of 17

    Nearby Providers

    Other providers in the same ZIP code as Purfoods, LLC, ranked by combined Medicare and Medicaid revenue.

    ProviderStateTaxonomyMedicare RevenueMedicaid Revenue
    Central Iowa Hospital CorporationIAClinical Medical Laboratory$3M$26.7M
    Ankeny Smiles, LLCIADentist$0$3.8M
    Mercy Clinics, IncIAPrimary Care Clinic/Center$0$1.5M
    Mark IsaacsonIAOrthopaedic Surgery Physician$335.5K$0
    Guardian Pharmacy Of Iowa LLCIALong Term Care Pharmacy$309.1K$13.6K
    Catholic Health Initiatives-iowa CorpIADiagnostic Radiology Physician$150.3K$19.4K
    Bryan TroutIAFoot & Ankle Surgery Podiatrist$121.3K$0
    Grx Holdings, LLCIACommunity/Retail Pharmacy$109K$7K
    David HarrisonIAFamily Medicine Physician$115.9K$0
    Ricardo BendezuIAFamily Medicine Physician$84.4K$0

    Frequently Asked Questions

    References

    1. 1.Medicare Physician & Other Practitioner by Provider and Service. CMS.gov.Provider-level Medicare Part B utilization and payment data.
    2. 2.NPPES NPI Registry. CMS.gov.National Provider Identifier registry used for provider enumeration and taxonomy metadata.

    Trek Health ingests and normalizes Transparency in Coverage data and payer policy updates to give provider organizations a clear view of how commercial reimbursement behaves across markets, payers, and services. Our platform transforms raw payer disclosures into structured intelligence that supports contract evaluation, payer negotiations, and service line strategy. By combining market benchmarks with ongoing policy visibility, Trek helps teams identify variability, risk, and opportunity in commercial reimbursement. The result is faster insight, stronger negotiating positions, and more informed financial decisions.

    Medicaid Revenue by Year vs. Iowa Providers
    7 of 7 years billed far more than typical (above p95)
    p5–p95 (all providers)p25–p75MedianThis providerOutlier
    Claims Volume vs. Iowa Distribution
    Purfoods, LLC — 3 of 15 codes billed far more than typical (above p95)
    p5–p95 (all providers)p25–p75MedianThis providerOutlier
    Rank Distribution — Iowa