Contracted Provider Advertising and Promotion
Governs use of Scott & White / Scott and White Health Plan names, logos, and affiliation statements in advertising or promotion by contracted practitioners and contracted organizational providers; affects practitioners and organizational providers contracting with Scott and White Clinic or Scott and White Health Plan.
No material clinical or coverage changes in this revision.
Advertising Approval Criteria
Advertising approval criteria and process
Conditions under which advertising or promotion referencing Scott & White / Scott and White Health Plan may be approved:
ALL of the following
- Provider must be formally contracted with Scott and White Clinic or Scott and White Health Plan to have proposed advertising considered.
- Submissions from providers affiliated only by letter of agreement or verbal agreement will not be considered.
- A written copy or facsimile of the proposed advertising or promotion must be submitted to the Provider Relations Office for review.
- Provider Relations Division will review submissions for accuracy, consistency of information, and type size.
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