Payer Overview
VISION SERV PLAN GRP Market Analysis: Market Share and Coverage by State
Vision Serv Plan Grp is a national specialty payer with a broad state footprint and concentrated premium in several large markets. Its scale supports focused contracting strategies with multi-state provider systems.
Payer Overview
Vision Serv Plan Grp is the #53 ranked US accident & health payer by premium, operating across 48 states and reported in 50 states + DC scope metrics. The company writes $2.98B in US premium and holds a 0.21% US market share while serving an estimated 496.1K members through 5 affiliated subsidiaries.
The payer's national premium footprint is concentrated in a subset of large-state markets, with meaningful exposure in California, Texas, and New York alongside a broader presence across the Midwest and Southeast. This mix of concentrated large-state premium and a wide state footprint shapes contracting leverage with regional provider systems and national multi-state groups.
5 rows
| Subsidiary | Domicile |
|---|---|
| Eastern Vision Services Plan Inc | NY |
| Vision Services Plan Insurance Company | MO |
| Vision Services Plan Insurance Company | OH |
| Vision Services Plan of Illinois Nfp | IL |
| Vsp Vision Care Inc | VA |
National Market Presence
| State | Market Share | Premium Written | Estimated Members |
|---|---|---|---|
| AL | 0.2% | $40.7M | 6.98K |
| AK | 0.19% | $3.48M | 0.97K |
| AZ | 0.19% | $41.8M | 9.34K |
| CA | 0.25% | $642.71M | 149.85K |
| CO | 0.3% | $64.96M | 13.18K |
| CT | 0.19% | $25.96M | 5.06K |
| DE | 0.2% | $6.50M | 1.68K |
| FL | 0.08% | $97.79M | 11.10K |
| GA | 0.1% | $44.06M | 7.33K |
| ID | 0.29% | $18.83M | 4.05K |
| IL | 0.28% | $178.29M | 25.73K |
| IN | 0.12% | $36.40M | 5.85K |
| IA | 0.08% | $13.38M | 2.01K |
| KS | 0.13% | $17.74M | 2.84K |
| KY | 0.03% | $6.61M | 0.76K |
| LA | 0.04% | $10.01M | 0.96K |
| ME | 0.11% | $6.59M | 1.14K |
| MD | 0.19% | $43.33M | 8.90K |
| MA | 0.24% | $82.81M | 12.75K |
| MI | 0.15% | $74.94M | 10.71K |
| MN | 0.19% | $54.98M | 8.58K |
| MS | 0.08% | $9.89M | 1.55K |
| MO | 0.61% | $167.89M | 27.06K |
| MT | 0.13% | $3.96M | 1.02K |
| NE | 0.08% | $6.98M | 1.23K |
| NV | 0.09% | $11.70M | 1.90K |
| NH | 0.11% | $6.57M | 1.26K |
| NJ | 0.16% | $79.36M | 11.0K |
| NM | 0.09% | $10.02M | 0.99K |
| NY | 0.13% | $106.75M | 17.97K |
| NC | 0.15% | $74.47M | 11.21K |
| ND | 0.13% | $4.30M | 0.85K |
| OH | 0.19% | $111.88M | 15.21K |
| OK | 0.36% | $54.16M | 9.28K |
| OR | 0.1% | $26.01M | 2.99K |
| PA | 0.11% | $87.69M | 10.05K |
| RI | 0.18% | $11.28M | 1.38K |
| SC | 0.08% | $18.34M | 2.92K |
| SD | 0.53% | $15.71M | 3.85K |
| TN | 0.12% | $38.00M | 5.75K |
| TX | 0.15% | $206.18M | 28.21K |
| UT | 0.12% | $14.28M | 3.50K |
| VT | 0.41% | $8.37M | 1.99K |
| VA | 0.3% | $128.05M | 19.64K |
| WA | 0.16% | $54.92M | 9.30K |
| WI | 0.11% | $30.40M | 5.03K |
| National Total | — | $2.98B | 496.1K |
Vision Serv Plan Grp's premium is concentrated in a handful of large-state markets while maintaining presence across most regions. The largest premiums are in California ($642.71M), Texas ($206.18M), Ohio ($111.88M), New York ($106.75M), and Illinois ($178.29M), which together represent a substantial portion of the payer's US premium. This concentration means provider contracting efforts should prioritize negotiations in those high-premium states to influence the largest share of the payer's book.
Geographically, the payer combines deep exposure in Western and large Northeastern states with steady Midwest and Southeast penetration. For national provider groups, this distribution offers negotiating leverage in major urban markets but requires tailored rate and network strategies in smaller states where the payer's share is thin.
State-by-State Market Position
Vision Serv Plan Grp shows its strongest presence in the West and large populous states: California is the largest single-state premium at $642.71M, followed by Texas ($206.18M) and Ohio ($111.88M). The Midwest also contributes meaningfully via Illinois ($178.29M) and Missouri ($167.89M). Several smaller states such as South Dakota ($15.71M) and Vermont ($8.37M) show relatively high market share percentages despite modest premium dollars, indicating niche or concentrated product lines.
For multi-state provider groups, this pattern means contracting priorities should focus on California, Texas, Illinois, New York, and Ohio to capture the bulk of reimbursement impact. In states where market share is higher but premium is smaller, providers may gain strategic network positions that support access and patient steering without large volume guarantees.
Estimated Member Demographics
VISION SERV PLAN GRP is estimated to cover 392,519 members nationally. The age distribution is as follows:
| Age Band | Estimated Members |
|---|---|
| Under 6 | 23,785 |
| 6-18 | 60,544 |
| 19-25 | 36,995 |
| 26-34 | 51,285 |
| 35-44 | 57,453 |
| 45-54 | 54,139 |
| 55-64 | 55,112 |
| 65-74 | 30,926 |
| 75+ | 22,280 |
The largest age bands are 6-18 (60,544 members) and 35-44 (57,453 members), followed closely by the 55-64 and 45-54 bands. This distribution suggests VISION SERV PLAN GRP serves a diverse population, with strong representation among children, adolescents, and working-age adults.
Providers should expect a balanced mix of vision care needs, from pediatric screenings and corrective services to adult preventive care and management of chronic eye conditions. The presence of a sizable senior population also indicates demand for age-related vision care, though the majority of members are under 65.