Southern Guar Ins Co Market Analysis: Market Share and Coverage by State
Southern Guar Ins Co is a regional health insurer with a concentrated footprint across select US states. It participates in provider networks where it has member concentration and maintains a small US territory presence.
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Payer Overview
Southern Guar Ins Co occupies a modest position in the US accident & health market as the #221 ranked US A&H payer with $35.22M in US premium and a US market share of 0%. The company reports operations across 22 states and DC-equivalent reporting and serves an estimated 5.3K members, operating with 0 affiliated subsidiaries.
Southern Guar Ins Co also maintains a small US territory footprint, reporting $3.36K across 1 US territory. This concentrated premium profile and limited subsidiary network suggest the payer is regionally focused, with implications for selective provider negotiations and localized network strategies.
Subsidiary Filings
National Market Presence
Southern Guar Ins Co's premium is concentrated in a handful of Southern and Mid-Atlantic states, with notable premium pools in TX ($5.93M), PA ($3.62M), NC ($3.14M) and MD ($2.57M). The company reports 5.3K estimated members nationally. This concentration suggests provider contracting should be prioritized in states where premium exceeds $1.00M, as those markets will yield the largest patient volumes and reimbursement impact.
Geographically, the payer's footprint skews toward the Southeast and parts of the Midwest and Mid-Atlantic, creating opportunities for regional provider groups to negotiate multi-state agreements primarily across neighboring states. National networks or broad multi-state deals are less critical given the payer's concentrated premium distribution; focused regional contracting will generally offer better ROI.
21 rows
| State | Market Share | Premium Written | Estimated Members |
|---|---|---|---|
| National Total | — | $35.22M | 5.3K |
| AL | 0.01% | $1.57M | 269 |
| AR | 0.01% | $841K | 131 |
| AZ | 0.01% | $654K | 146 |
| GA | 0.01% | $856K | 142 |
| KY | 0.01% | $2.22M | 254 |
| LA | 0% | $1.11M | 106 |
| MD | 0.01% | $2.57M | 527 |
| MS | 0.01% | $1.73M | 271 |
| NC | 0.01% | $3.14M | 472 |
| NM | 0% | $271K | 27 |
| NV | 0% | $373K | 61 |
| NH | 0% | $7.36K | 1 |
| OH | 0% | $1.14M | 155 |
| OK | 0.01% | $1.98M | 339 |
Showing 1–15 of 21
About ACA Marketplace Data
The Affordable Care Act (ACA) established federally-facilitated health insurance marketplaces ("exchanges") where individuals and small businesses can shop for and enroll in health plans, often with income-based subsidies. Issuers that participate in these marketplaces are required to report enrollment, claims, and denial data to CMS (Centers for Medicare & Medicaid Services) each year.
The sections below cover this payer's ACA marketplace-specific footprint — enrollment, plan portfolio, and claims/denial-rate data. This is a narrower, separate population from the NAIC-based commercial data shown earlier on this page (total premium, market share, and membership across all lines of business): ACA marketplace enrollment is typically a small fraction of a payer's total commercial book, and the two datasets should not be treated as equivalent. CMS claims-transparency reporting has also been inconsistent industry-wide since 2020 — many issuers have little or no data for 2021 onward, so a single reporting year is common and does not necessarily indicate anything about the payer's current ACA presence.
Member Demographics
Estimated Member Demographics
Nationally, the largest age bands are 6–18 (821 members), 35–44 (760 members), 55–64 (758 members), and 45–54 (743 members). The smallest are Under 6 (312 members) and 75+ (310 members). Most states show a similar distribution, with Texas, Maryland, Pennsylvania, South Carolina, North Carolina, and Wisconsin having the highest member counts. States like New Hampshire, Alaska, and Delaware have negligible member presence.
The demographic profile is relatively balanced across working-age adults and children, with a moderate senior population. No state stands out as significantly older or younger, though Texas and Maryland have the largest overall member counts, reflecting their population size and premium volume. This suggests providers in these states should be prepared for a broad mix of pediatric and adult care needs.
23 rows
| State | <6 | 6-18 | 19-25 | 26-34 | 35-44 | 45-54 | 55-64 | 65-74 | >75 |
|---|---|---|---|---|---|---|---|---|---|
| National Total | 312 | 821 | 504 | 659 | 760 | 743 | 758 | 442 | 310 |
| AK | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| AL | 15 | 39 | 28 | 33 | 37 | 38 | 39 | 24 | 17 |
| AR | 7 | 19 | 13 | 16 | 19 | 19 | 19 | 11 | 8 |
| AZ | 9 | 23 | 14 | 19 | 20 | 19 | 20 | 12 | 10 |
| DE | 0 | 1 | 0 | 1 | 1 | 1 | 1 | 1 | 0 |
| GA | 8 | 23 | 14 | 18 | 21 | 22 | 20 | 10 | 7 |
| KY | 15 | 39 | 24 | 31 | 34 | 35 | 36 | 23 | 16 |
| LA | 6 | 16 | 10 | 13 | 16 | 15 | 15 | 9 | 6 |
| MD | 32 | 80 | 44 | 62 | 75 | 74 | 78 | 49 | 33 |
| MS | 14 | 41 | 28 | 32 | 39 | 39 | 40 | 23 | 16 |
| NC | 27 | 69 | 45 | 59 | 67 | 70 | 69 | 39 | 28 |
| NH | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| NM | 1 | 4 | 2 | 3 | 4 | 4 | 4 | 3 | 2 |
| NV | 4 | 10 | 5 | 8 | 9 | 9 | 9 | 4 | 3 |
Showing 1–15 of 23
References
- 1.2024 Market Share Reports for the Top Accident and Health Insurance Groups and Companies by State and Countrywide. National Association of Insurance Commissioners (NAIC). Retrieved Aug 11, 2026.Ranks the largest accident and health insurance carriers nationwide and by state, the source for this payer's market share and direct-premium figures.
- 2.Health Insurance Exchange Public Use Files (Exchange PUFs). Centers for Medicare & Medicaid Services (CMS). Retrieved Aug 11, 2026.Plan-level enrollment, premium, and cost-sharing data submitted by issuers participating in the ACA Marketplace, the source for this payer's exchange presence figures.
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