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    Sentara Health Management Group Market Analysis: Market Share and Coverage by State

    Sentara Health Management Group is a regional-focused health insurer with national ranking and concentrated strength in select states. It combines regional depth and centralized operations to support provider contracting across its footprint.

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    Payer Overview

    Sentara Health Management Group operates as a sizable national commercial and employer-focused health insurer with a concentrated but meaningful footprint in the United States. The organization ranks as the #28 largest US A&H payer by premium and reports $7.13B in US premium, representing a 0.5% US market share and a presence across 2 states. The company serves an estimated 1.07M members and operates through 6 affiliated subsidiaries, reflecting a structure that supports both regional scale and centralized market participation.

    The carrier's business is heavily concentrated in Virginia, its largest state market, which accounts for a substantial portion of its premium and membership. Sentara Health Management Group does not hold a #1 rank in any state. The payer has no reported US territory or foreign premium exposures in the Data Appendix.

    Premium & Market Share

    Premium by Scope

    Sentara Health Management Group's premium is exclusively reported within the US States & DC scope in the provided data, accounting for 100.00% of its reported premium. There is no reported premium for US territories or foreign jurisdictions in the Data Appendix. For providers evaluating this payer, the concentration in the US states indicates contracting focus should be on domestic networks and state-specific reimbursement strategies.

    2 rows

    ScopeJurisdictionsPremiumShare of Payer Total
    US States & DC2$7.13B100.00%
    Total2$7.13B100.00%

    Subsidiary Filings

    6 rows

    SubsidiaryDomicile
    Avmed IncFL
    Optima Family Care of North Carolina IncNC
    Sentara Health Insurance CompanyVA
    Sentara Health Insurance Plans Corporation—
    Sentara Health PlansVA
    Sentara Medicare Advantage of North Carolina IncNC

    National Market Presence

    Sentara Health Management Group's premium and membership are highly concentrated in Virginia, with $6.52B in premium written there and roughly 1.00M estimated members. Florida represents a much smaller position at $607M and about 68.8K members. This geographic concentration means provider contracting leverage and network strategy will be most important in Virginia, where volume is concentrated, while Florida represents a secondary market with more limited scale.

    Nationally, the payer's presence is narrow in state count but deep where it operates; the company reports $7.13B in US premium spread across 2 states, so negotiations with major health systems in Virginia would likely move a larger share of the payer's book than negotiations in Florida. For multi-state provider groups, alignment with Sentara Health Management Group should prioritize Virginia coverage and terms given the distribution of members and premium.

    3 rows

    StateMarket SharePremium WrittenEstimated Members
    National Total—$7.13B1.07M
    FL0.47%$607M68.8K
    VA15.47%$6.52B1.00M
    Market Share by State — Sentara Health Management Group

    State-by-State Market Position

    Sentara Health Management Group shows a clear regional concentration in the Southeast, with its strongest presence in Virginia and a modest foothold in Florida. The Southeast is the dominant region for this payer, while the Northeast, Midwest, West, and Southwest show no reported presence in the provided data. The payer's top-ranked state is Virginia, which drives the majority of premium and membership.

    For multi-state provider groups, the distribution implies that contracting and network development efforts should be weighted toward Virginia to capture the greatest share of encounters and premium. Florida represents an opportunity to expand but on a far smaller scale — roughly in premium versus in Virginia — so resource allocation should reflect that disparity.

    About ACA Marketplace Data

    The Affordable Care Act (ACA) established federally-facilitated health insurance marketplaces ("exchanges") where individuals and small businesses can shop for and enroll in health plans, often with income-based subsidies. Issuers that participate in these marketplaces are required to report enrollment, claims, and denial data to CMS (Centers for Medicare & Medicaid Services) each year.

    The sections below cover this payer's ACA marketplace-specific footprint — enrollment, plan portfolio, and claims/denial-rate data. This is a narrower, separate population from the NAIC-based commercial data shown earlier on this page (total premium, market share, and membership across all lines of business): ACA marketplace enrollment is typically a small fraction of a payer's total commercial book, and the two datasets should not be treated as equivalent. CMS claims-transparency reporting has also been inconsistent industry-wide since 2020 — many issuers have little or no data for 2021 onward, so a single reporting year is common and does not necessarily indicate anything about the payer's current ACA presence.

    Member Demographics

    Estimated Member Demographics

    Nationally, the largest age bands are 6–18, 35–44, 45–54, and 55–64, each with over 140,000 estimated members. The pediatric segment (Under 6 and 6–18) is also substantial, reflecting a broad family coverage base. The senior segments (65–74 and 75+) are smaller but still significant, especially in states like Florida.

    Virginia, as the dominant state, closely mirrors the national age distribution, while Florida shows a slightly higher proportion of older adults relative to its total membership. This suggests that while SENTARA HLTH MGMT GRP's core insured population is working-age adults and families, there is a meaningful senior presence, particularly in Florida.

    3 rows

    State<66-1819-2526-3435-4445-5455-6465-74>75
    National Total67K169K96.8K128K152K150K152K89.2K64.4K
    FL3.5K9.4K6.0K8.3K9.8K10.1K11K5.7K5.0K
    VA63.5K160K90.7K120K143K140K141K83.5K59.3K
    Estimated Members by Age Band — SENTARA HLTH MGMT GRP

    Estimated Members by State

    SENTARA HLTH MGMT GRP's estimated membership is highly concentrated in Virginia, with 999,807 members, accounting for the vast majority of its national insured base. Florida is the next largest state, with an estimated 68,839 members. No other states have reported member estimates, indicating a focused geographic footprint.

    This distribution aligns with the payer's market share dominance in Virginia, where it holds a share and ranks #2 in the state. In Florida, despite a much lower market share (), the large population base results in a meaningful member count. For providers, this means that contracting and care delivery strategies should be tailored to the unique needs and competitive dynamics of these two states, with particular emphasis on Virginia as the primary market.

    Related Subsidiaries

    AVMED-INC-95263

    Avmed Inc

    Coming soon

    OPTIMA-FAMILY-CARE-OF-NORTH-CAROLINA-INC-16549

    Optima Family Care of North Carolina Inc

    Coming soon

    SENTARA-HEALTH-INSURANCE-COMPANY-70715

    Sentara Health Insurance Company

    Coming soon

    SENTARA-HEALTH-INSURANCE-PLANS-CORPORATION-17552

    Sentara Health Insurance Plans Corporation

    Coming soon

    SENTARA-HEALTH-PLANS-95281

    Sentara Health Plans

    Coming soon

    SENTARA-MEDICARE-ADVANTAGE-OF-NORTH-CAROLINA-INC-16704

    Sentara Medicare Advantage of North Carolina Inc

    Coming soon

    References

    1. 1.2024 Market Share Reports for the Top Accident and Health Insurance Groups and Companies by State and Countrywide. National Association of Insurance Commissioners (NAIC). Retrieved Aug 11, 2026.Ranks the largest accident and health insurance carriers nationwide and by state, the source for this payer's market share and direct-premium figures.
    2. 2.Health Insurance Exchange Public Use Files (Exchange PUFs). Centers for Medicare & Medicaid Services (CMS). Retrieved Aug 11, 2026.Plan-level enrollment, premium, and cost-sharing data submitted by issuers participating in the ACA Marketplace, the source for this payer's exchange presence figures.
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    $607M
    $6.52B
    15.47%
    0.47%
    Premium Written by State — Sentara Health Management Group ($)
    Estimated Members by State — SENTARA HLTH MGMT GRP