Highmark GRP Market Analysis: Market Share and Coverage by State
Highmark GRP is a major national health insurer with concentrated dominance in select states. Its footprint supports strong negotiating leverage in core markets while remaining a relevant national player.
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Payer Overview
Highmark GRP is the #12 largest US A&H payer by premium, reporting $21.7B of US premium and a 1.51% US market share across 50 states + DC. The organization operates through 26 affiliated subsidiaries and maintains its strongest state footholds in Delaware and West Virginia, where it holds #1 market positions.
Highmark GRP reports an Estimated Total Members of 2.92M, concentrated heavily in select East Coast markets. This concentration, combined with its sizeable US premium, makes Highmark GRP a nationally recognized regional leader with outsized influence in its core states.
Subsidiary Filings
26 rows
| Subsidiary | Domicile |
|---|---|
| Bridge City Insurance Company | PA |
| First Priority Life Insurance Company Inc | PA |
| Gateway Health Plan Inc | PA |
| Gateway Health Plan of Ohio Inc | OH |
| HMO of Nebraska Pennsylvania | PA |
| Highmark Bcbsd Inc | DE |
| Highmark Benefits Group Inc | PA |
| Highmark Choice Company | PA |
| Highmark Coverage Advantage Inc | PA |
| Highmark Health Options of West Virginia Inc | WV |
| Highmark Inc | PA |
| Highmark Senior Health Company | PA |
| Highmark Senior Solutions Company | WV |
| Highmark West Virginia Inc. | WV |
| Highmark Western & Northeastern of New York | NY |
Showing 1–15 of 26
National Market Presence
Highmark GRP's national premium is highly concentrated in a small number of states, with $13.8B written in Pennsylvania and $3.12B written in New York. The national footprint totals $21.7B in premium and 2.92M estimated members. This concentration suggests the payer wields significant negotiating power in its core states while maintaining a light presence elsewhere.
For provider contracting, the geographic concentration means that system-wide agreements with Highmark GRP will be most impactful in Pennsylvania and New York, where scale is greatest. National provider groups should prioritize contracting and reimbursement negotiations in those markets, while tailoring local strategies in states where Highmark GRP has single-digit millions in premium.
49 rows
| State | Market Share | Premium Written | Estimated Members |
|---|---|---|---|
| National Total | — | $21.7B | 2.92M |
| AL | 0.07% | $15.7M | 2.69K |
| AZ | 0.06% | $13.5M | 3.02K |
| AR | 0.06% | $7.00M | 1.09K |
| CA | 0.04% | $110.64M | 25.8K |
| CO | 0.14% | $0.55B | 111K |
| CT | 0.05% | $6.39M | 1.25K |
| DE | 35.39% | $1.14B | 290.29K |
| FL | 0.02% | $31.94M | 3.63K |
| GA | 0.11% | $50.5M | 8.40K |
| HI | 0.02% | $1.52M | 0.16K |
| ID | 0.01% | $0.74M | 0.16K |
| IL | 0.04% | $24.8M | 3.58K |
| IN | 0.07% | $20.8M | 3.33K |
| IA | 0.04% | $6.67M | 1.00K |
Showing 1–15 of 49
About ACA Marketplace Data
The Affordable Care Act (ACA) established federally-facilitated health insurance marketplaces ("exchanges") where individuals and small businesses can shop for and enroll in health plans, often with income-based subsidies. Issuers that participate in these marketplaces are required to report enrollment, claims, and denial data to CMS (Centers for Medicare & Medicaid Services) each year.
The sections below cover this payer's ACA marketplace-specific footprint — enrollment, plan portfolio, and claims/denial-rate data. This is a narrower, separate population from the NAIC-based commercial data shown earlier on this page (total premium, market share, and membership across all lines of business): ACA marketplace enrollment is typically a small fraction of a payer's total commercial book, and the two datasets should not be treated as equivalent. CMS claims-transparency reporting has also been inconsistent industry-wide since 2020 — many issuers have little or no data for 2021 onward, so a single reporting year is common and does not necessarily indicate anything about the payer's current ACA presence.
Member Demographics
Estimated Member Demographics
HIGHMARK GRP is estimated to cover 2,749,245 members nationally, based on authoritative Census × NAIC share data. The age distribution is as follows:
The largest age bands are 55-64 (409,923 members), 6-18 (399,840), and 35-44 (376,084). This indicates HIGHMARK GRP's membership is weighted toward both older working-age adults and children/adolescents, with a substantial presence in the senior population as well.
Providers should anticipate a broad spectrum of care needs, from pediatric preventive services to chronic disease management and geriatric care. The distribution suggests a need for comprehensive primary care, specialty services, and care coordination across all age groups.
51 rows
| State | <6 | 6-18 | 19-25 | 26-34 | 35-44 | 45-54 | 55-64 | 65-74 | >75 |
|---|---|---|---|---|---|---|---|---|---|
| National Total | 162K | 425K | 270K | 358K | 399K | 395K | 435K | 275K | 200K |
| AL | 146 | 389 | 276 | 330 | 370 | 377 | 391 | 241 | 166 |
| AR | 59 | 161 | 108 | 133 | 156 | 153 | 154 | 95 | 69 |
| AZ | 180 | 476 | 290 | 383 | 419 | 400 | 414 | 251 | 208 |
| CA | 1.6K | 4.0K | 2.3K | 3.6K | 4.0K | 3.7K | 3.5K | 1.8K | 1.3K |
| CO | 6.7K | 17K | 10.4K | 16.4K | 17.6K | 15.4K | 14.8K | 7.6K | 5.3K |
| CT | 70 | 187 | 118 | 143 | 169 | 178 | 203 | 101 | 77 |
| DC | 1.3K | 2.0K | 2.2K | 4.6K | 3.8K | 2.3K | 1.9K | 1.3K | 972 |
| DE | 16.2K | 42.6K | 23.9K | 32.5K | 37.3K | 37.4K | 45K | 32.9K | 22.6K |
| FL | 183 | 493 | 317 | 434 | 516 | 534 | 579 | 302 | 266 |
| GA | 490 | 1.3K | 807 | 1.1K | 1.3K | 1.3K | 1.2K | 600 | 396 |
| HI | 10 | 23 | 12 | 19 | 23 | 22 | 23 | 18 | 14 |
| IA | 62 | 164 | 104 | 116 | 137 | 130 | 140 | 85 | 63 |
| ID | 10 | 29 | 16 | 19 | 23 | 20 | 21 | 13 | 9 |
| IL | 216 | 561 | 335 | 460 | 522 | 501 | 509 | 276 | 203 |
Showing 1–15 of 51
Related Subsidiaries
Bridge City Insurance Company
Coming soon
First Priority Life Insurance Company Inc
Coming soon
Gateway Health Plan Inc
Coming soon
Gateway Health Plan of Ohio Inc
Coming soon
Highmark Bcbsd Inc
Coming soon
Highmark Benefits Group Inc
Coming soon
Highmark Choice Company
Coming soon
Highmark Coverage Advantage Inc
Coming soon
Highmark Health Options of West Virginia Inc
Coming soon
Highmark Inc
Coming soon
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References
- 1.2024 Market Share Reports for the Top Accident and Health Insurance Groups and Companies by State and Countrywide. National Association of Insurance Commissioners (NAIC). Retrieved Aug 11, 2026.Ranks the largest accident and health insurance carriers nationwide and by state, the source for this payer's market share and direct-premium figures.
- 2.Health Insurance Exchange Public Use Files (Exchange PUFs). Centers for Medicare & Medicaid Services (CMS). Retrieved Aug 11, 2026.Plan-level enrollment, premium, and cost-sharing data submitted by issuers participating in the ACA Marketplace, the source for this payer's exchange presence figures.
Trek Health ingests and normalizes Transparency in Coverage data and payer policy updates to give provider organizations a clear view of how commercial reimbursement behaves across markets, payers, and services. Our platform transforms raw payer disclosures into structured intelligence that supports contract evaluation, payer negotiations, and service line strategy. By combining market benchmarks with ongoing policy visibility, Trek helps teams identify variability, risk, and opportunity in commercial reimbursement. The result is faster insight, stronger negotiating positions, and more informed financial decisions.